Privacy Policy – InCheck

1. Information We Collect

1.1 Information You Provide Directly

1.2 Automatically Collected Information

• App Usage Analytics: Feature usage, crash reports, performance data via Firebase
• Device Information: Device model, OS version, app version, language preference
• Technical Data: IP address, device identifiers for analytics and ad serving
• Subscription Data: Purchase history and subscription status via Apple StoreKit

1.3 Third-Party Data Collection

• Google AdMob: Advertising identifier, device information for personalized ads
• Firebase Analytics: App usage patterns, user engagement metrics
• Apple App Store: Purchase transactions, subscription management

2. How We Use Your Information

2.1 Core App Functionality

• Process ingredient label images using OCR technology
• Analyze ingredients using Google’s Gemini AI API
• Provide ingredient comparison between products
• Deliver personalized app experience based on language preferences

2.2 Service Improvement

• Analyze app usage patterns to improve functionality
• Monitor app performance and fix technical issues
• Understand feature usage to prioritize development
• Optimize OCR accuracy and AI analysis quality

2.3 Subscription Management

• Process premium subscription purchases
• Manage subscription status and features
• Handle billing through Apple’s App Store

2.4 Advertising (Free Users Only)

• Display relevant advertisements via Google AdMob
• Personalize ad content based on usage patterns
• Generate revenue to support free app features

3. Data Sharing and Disclosure

3.1 Third-Party Services

We share certain data with third-party services essential to app functionality:

3.2 No Sale of Personal Data

We do not sell, trade, or rent your personal information to third parties for marketing purposes.

3.3 Legal Requirements

We may disclose your information if required by law or to protect our rights and safety.

4. Data Security

4.1 Security Measures

• Local Processing: Images are processed locally using iOS Vision framework when possible
• HTTPS Encryption: All API communications use secure HTTPS protocols
• No Permanent Image Storage: Ingredient label images are not stored on our servers
• Secure APIs: Integration with trusted services (Google, Apple, Firebase)

4.2 Data Retention

• Images: Processed locally and discarded after analysis
• Analytics data: Retained by Firebase according to their retention policies
• Subscription data: Retained as long as subscription is active
• App usage data: Retained for service improvement purposes

5. Your Privacy Rights

5.1 Access and Control

• Camera/Photos Access: You can revoke permissions in iOS Settings
• Ad Personalization: Opt out via iOS “Limit Ad Tracking” setting
• Analytics: Limited opt-out available through app settings
• Subscriptions: Manage through Apple App Store account

5.2 European Users (GDPR)

If you are located in the European Union, you have additional rights:

• Right to access your personal data
• Right to correct inaccurate data
• Right to delete your data
• Right to restrict processing
• Right to data portability
• Right to object to processing

5.3 California Users (CCPA)

California residents have the right to:

• Know what personal information we collect
• Delete personal information we hold
• Opt-out of sale of personal information (we don’t sell data)
• Non-discrimination for exercising privacy rights

6. International Data Transfers

Your data may be processed in countries other than your residence, including:

• United States: Google services (Gemini API, Firebase, AdMob)
• European Union: Data centers used by Google and Apple
• Other regions: As required by cloud infrastructure

We ensure appropriate safeguards are in place for international transfers.

7. Children’s Privacy

8. Advertising and Analytics

8.1 Google AdMob

• Displays advertisements to free users
• Collects advertising identifier and device information
• May use location data if permitted by user
• Personalizes ads based on usage patterns

8.2 Firebase Analytics

• Tracks app usage and performance
• Helps identify and fix technical issues
• Provides insights for app improvement
• Anonymized and aggregated data collection

8.3 Opt-Out Options

• Upgrade to Premium to remove advertisements
• Use iOS “Limit Ad Tracking” setting
• Adjust app-specific settings where available

9. Cookies and Similar Technologies

As a mobile app, IngredientsCheck does not use cookies. However, our third-party services may use similar technologies:

• Device identifiers for analytics
• Advertising identifiers for ad targeting
• Local storage for app preferences
• Cache storage for performance optimization

10. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes:

• We will update the “Last Updated” date at the top of this policy
• Significant changes will be announced within the app
• Continued use of the app constitutes acceptance of updated terms
• You can always find the latest version in the app or on our website

11. Multi-Language Support

This Privacy Policy is available in multiple languages supported by the app:

• English (Primary)
• Turkish (Türkçe)
• German (Deutsch)
• French (Français)
• Spanish (Español)
• Italian (Italiano)

In case of conflicts between translations, the English version prevails.